SamBoad Business Group Limited has been delivering sustainable profit growth while building a solid business foundation amidst a challenging operating environment. My mission is to extend this trajectory into the future and turn SamBoad Business Group LLC(SBG) into a leading global company.
In order to overcome these challenges, SamBoad Business Group LLC(SBG) has undergone an organizational transformation that includes initiatives such as globalization, subsidiaries, departments and restructuring. These improvements will enable us to become faster at identifying and addressing shifts in all sectors we delving in.
But there is more to be done, and we remain fully committed to strengthening our capabilities and to further evolving the organization going forward. It is essential that we align our actions to meet consumer needs. To do that, we think it is important to build upon our current model which affirms our commitment to serve our four valued stakeholder groups; customers, investors, employees and the wider society, with our Cherished Customers at its core.
We are confident that we can exceed expectations of all stakeholders by carefully considering their respective interests. SBG model guides our mission to create, develop and nurture our unique brands and subsidiaries to win customer trust, while understanding and respecting the environment, and the diversity of societies and individuals. To this end, we have developed a concrete action plan, called the “SBG Way” : “We are committed to fulfilling the expectations of our customers and behaving responsibly, striving for quality in everything we do, through continuous improvement, and leveraging diversity across subsidiaries of SamBoad Business Group LLC.”
We are convinced that the “SBG way”, with customers and investors at the heart of all we do, is the right approach to enhancing corporate value in the mid- to long-term and delivering maximum results for all stakeholder groups.
With the SBG model as a guide, the entire SamBoad Business Group LLC with its subsidiaries and departments strives to fulfil our responsibilities to the best of our abilities, in all that we do.
We have over 250 agents representing SamBoad Business Group LLC and over 567 representatives for all our subsidiaries . We are all committed to the firm’s mission to help create an affluent society through our expertise in the africa markets and our vision to be the most trusted partner for our customers.
Guided by our Firm Code of Conduct, we will also continue to uphold our longstanding values of entrepreneurial leadership, teamwork and integrity.
We aim to be a financial aid and tailored business solution group that society needs and our customers trust. We look forward to your continued support
Samuel Kwame Boadu
Founding CEO at SamBoad Business Group LLC