Author: emryswalker

  • Kezia Sanie Asiedua Esq. Secures Wikipedia Page After Two-Year Media Strategy with SamBoad

    Kezia Sanie Asiedua Esq. Secures Wikipedia Page After Two-Year Media Strategy with SamBoad

    Accra, Ghana – May 2025 – Ghanaian youth advocate, social entrepreneur, and gender equality champion Kezia Sanie Asiedua Esq has officially joined the ranks of notable public figures listed on Wikipedia, thanks to a two-year media growth and PR strategy led by SamBoad Business Group Ltd, under the guidance of its founder, Samuel Kwame Boadu.

    This milestone marks yet another successful Wikipedia qualification campaign by SamBoad, following the digital elevation of Berry Ladies FC and Priority Insurance Company Ltd, both of which achieved Wikipedia recognition after strategic media efforts initiated and executed by the agency.

    Building a Legacy Beyond Advocacy

    Since 2023, SamBoad Business Group Ltd through SamBoad Media Consult has worked closely with Kezia Sanie to structure her online narrative—highlighting her impactful work with FTF Ghana’s empowerment, youth leadership, and community development. From feature articles in Ghanaian news platforms to spotlight interviews and curated thought-leadership pieces, SamBoad ensured her advocacy translated into media authority.

    “We understood that Kezia Sanie Asiedua Esq. wasn’t just doing great work—she needed the digital footprint to match that work. Our goal was to help the world recognize the value she brings,” said Samuel Kwame Boadu, lead strategist on the project.

    Using the same framework applied in the transformation of Berry Ladies FC and Priority Insurance Co. Ltd—two organizations that transitioned from local recognition to global documentation—SamBoad created a media blueprint for Kezia Sanie Asiedua Esq. This included:

    Echoing Success: From Berry Ladies FC to Youth Icons

    The model for success was first tested with Berry Ladies FC, a women’s football club in Ghana. Through SamBoad’s consistent media coverage and content strategy, the club gained local and international attention, fulfilling Wikipedia’s requirement for sustained third-party coverage.

    The strategy was later mirrored with Priority Insurance Co. Ltd, where SamBoad, led storytelling efforts around their corporate growth, award wins, and industry contributions—also leading to Wikipedia listing.

    With Kezia Sanie Asiedua Esq., the approach was more personal and narrative-driven, focusing on her advocacy work, awards, campaigns, and representation of Ghanaian youth at global forums.

    “Our formula is simple but effective: real stories, real platforms, and consistency,” said Samuel. “Kezia’s journey deserves global recognition, and we are proud to have been part of that story.”

    About Kezia Sanie Asiedua

    Kezia Sanie Asiedua is a Ghanaian youth activist, founder of the For The Future Ghana initiative, and a passionate advocate for girls’ rights and gender equality. Her work has impacted thousands across the continent, earning her both local and international accolades.

    About SamBoad Business Group Ltd

    SamBoad Business Group Ltd, founded by Samuel Kwame Boadu, is a Ghanaian-based digital strategy and media consulting firm. The company supports entrepreneurs, corporates, and institutions in building lasting media legacies, achieving brand notability, and unlocking digital milestones like Wikipedia recognition.

    For collaborations or digital consulting:
    📧 communicate@samboad.org

  • SamBoad Revamps Rokmer Pharma’s Website and Launches Integrated E-Commerce with Bolt Food Logistics

    SamBoad Revamps Rokmer Pharma’s Website and Launches Integrated E-Commerce with Bolt Food Logistics

    Accra, Ghana – [23rd May, 2025] – SamBoad Media Consult, subsidiary of SamBoad Business Group Ltd, a leader in digital marketing and business transformation, is proud to announce the successful revamp of Rokmer Pharma Ltd’s official website, alongside the launch of a fully integrated e-commerce platform with Bolt Food and local pickup logistics options. This strategic digital transformation marks a new chapter in customer convenience and pharmaceutical service delivery in Ghana.

    The newly designed website [Buy Medicines & Health Products Online In Ghana – Rokmer Pharma Store] now offers an enhanced user experience with improved navigation, mobile responsiveness, and easy access to Rokmer Pharma’s wide range of products and services. In addition, SamBoad Business Group Ltd has developed and launched Rokmer Pharma’s first-ever e-commerce store, allowing customers to browse and purchase medications, health products, and essentials directly from the comfort of their homes.

    What sets this launch apart is the seamless integration with Bolt Food, enabling efficient delivery of pharmaceutical and wellness products to customers’ doorsteps. For those who prefer traditional methods, a local pickup option is also available at designated Rokmer locations.

    “We are thrilled to bring this level of innovation to Rokmer Pharma’s operations,” said Samuel Kwame Boadu, Founder of SamBoad Business Group Ltd. “Our goal was to blend technology with health access, and now, customers can order with confidence, choose fast delivery via Bolt Food, or pick up from nearby branches — all through a sleek, secure, and simple online platform.”

    This move is part of Rokmer Pharma’s long-term vision to improve healthcare delivery through digital transformation, and it aligns with SamBoad’s commitment to empowering businesses in Ghana with cutting-edge digital solutions.

    For media inquiries, partnership opportunities, or interviews, contact:
    Email: communication@samboad.org
    Website: www.samboadbusinessgroup.org
    Instagram | LinkedIn | Facebook: @SamBoad

  • SamBoad Conducts Two-Day Digital Marketing Training for Trans-National Insurance Brokers

    SamBoad Conducts Two-Day Digital Marketing Training for Trans-National Insurance Brokers

    Accra, Ghana – [22nd April, 2025] – SamBoad, a leading digital marketing and business solutions provider in Ghana, has successfully organized an intensive two-day digital marketing training program for Trans-National Insurance Brokers, aimed at equipping their team with essential skills to boost the company’s digital visibility and customer engagement in an increasingly online world.

    The training took place at [HQ of Trans-national Insurance Brokers], where key staff of Trans-National Insurance Brokers were guided through modern digital strategies tailored to the insurance industry. The workshop was facilitated by Samuel Kwame Boadu, Founder and Digital Strategist at SamBoad Business Group Ltd.

    Over the course of two days, participants gained hands-on insights into:

    “Our goal is to empower Trans-National Insurance Brokers to take charge of their digital space and reach more clients with confidence,” said Samuel Kwame Boadu. “This training not only provides tools but also strategies to convert online engagement into real business growth.”

    The management of Trans-National Insurance Brokers lauded the program’s relevance, describing it as a timely intervention that will enhance their competitiveness in the evolving digital economy.

    This training is part of SamBoad’s wider initiative to digitally transform key players in Ghana’s insurance and financial services sectors.

    For more information or to request corporate training:
    📧 communicate@samboad.org
    🌐 www.samboad.org (SamBoad Holdings Ltd)

  • SamBoad Trains Corporate Trust Insurance Brokers in Digital Marketing to Drive Growth and Visibility

    SamBoad Trains Corporate Trust Insurance Brokers in Digital Marketing to Drive Growth and Visibility

    Accra, Ghana – [23rd March 2025] – SamBoad, Ghana’s premier digital marketing and business solutions firm, has successfully conducted a comprehensive Digital Marketing Training Program for Corporate Trust Insurance Brokers as part of their ongoing commitment to helping traditional businesses thrive in the digital era.

    The training, held at [Macarthy Hills, Premises of Corporate Trust Insurance Brokers], focused on equipping key team members of Corporate Trust Insurance Brokers with modern digital marketing skills to improve their online visibility, client engagement, and brand positioning across platforms such as Google, social media, and insurance-related digital channels.

    Topics covered included:

    “This training was crucial to ensure that Corporate Trust Insurance Brokers is not just surviving but thriving in the new digital-first business environment,” said Samuel Kwame Boadu, Founder of SamBoad Business Group Ltd. “We tailored the session to address the specific needs of the insurance industry, especially how to attract and retain digitally savvy clients in Ghana.”

    Corporate Trust Insurance Brokers expressed appreciation for the hands-on and practical nature of the training, which included real-time digital audits, social media optimization, and campaign simulations.

    This initiative is part of SamBoad Business Group’s larger vision of helping traditional businesses across Ghana adapt and grow through digital transformation and strategic communication.

    For media inquiries or to request similar corporate training, contact:
    Email: communicate@samboad.org

  • SamBoad Business Group Ltd Partners with Rokmer Pharma Ltd to Strengthen Digital Marketing and Brand Visibility

    SamBoad Business Group Ltd Partners with Rokmer Pharma Ltd to Strengthen Digital Marketing and Brand Visibility

    Accra, Ghana – [13th June, 2024] – SamBoad Business Group Ltd is excited to announce its latest strategic partnership with Rokmer Pharma Ltd, a leading name in pharmaceutical wholesale and retail operations in Ghana. The collaboration is set to enhance Rokmer Pharma’s online presence through comprehensive digital marketing, branding, public relations, and web development services.

    As part of this partnership, SamBoad will revamp Rokmer Pharma’s website, manage its social media platforms, design graphics, improve media outreach, and support e-commerce development. The objective is to increase brand awareness, customer engagement, and online performance across digital channels.

    “We’re thrilled to work with Rokmer Pharma Ltd and bring our expertise to a brand that’s making a real impact in healthcare,” said Samuel Kwame Boadu, Founder of SamBoad Business Group Ltd. “This partnership aligns perfectly with our mission to empower brands through innovative and measurable digital strategies.”

    This marks another major step in SamBoad’s mission to drive business growth through digital transformation in Ghana and across Africa.

  • What Is Considered A High Domain Authority (DA)?

    What Is Considered A High Domain Authority (DA)?

    There are many buzz words that seem to pop up over and over again in the world of SEO and internet marketing. One of these phrases is domain authority.

    Whenever you hear an expert talking about ranking higher on Google than your competition, domain authority always seems to come into the equation. But what is it exactly and what would be considered a high metric?

    Throughout this post, I’m going to explain what we are referring to when we say domain authority, how it is measured and what kind of websites would be considered to have a high domain authority.

    What Is Domain Authority?

    Domain authority is the term used to describe how highly a website’s content is to rank on Google based upon the domain’s overall quality.

    In the past there have been different methods of judging the quality of a website, Google’s PageRank was one example. However, the most popular measure is now Moz’s invention, which is simply called “domain authority” or DA.

    Moz’s DA judges a domain based upon the number and quality of links pointing to that site as well as a few other factors, which they have not made public. Based on these factors, Moz then issues a score between 1 and 100.

    New sites begin with a domain authority of just 1 and the “strongest” sites are scored closer to 100. There is more information on how Moz comes up with their domain authority scores here.

    For a simplified definition, you can look at this domain authority score as a metric that predicts a website’s ability to rank its content in the search engine results pages (SERPs).

    The idea is new content on higher DA sites will rank faster and higher in the search results.

    You can measure a site’s DA by typing it into Moz link explorer tool.

    .

    What is a High Domain Authority?

    The answer is: It depends based on the competition level of the industry.

    As I mentioned earlier, all new websites begin life with a DA of just 1.

    As a website builds high-quality backlinks, its DA will increase over time; websites such as Wikipedia that have huge numbers of backlinks have an extremely high DA.

    It is actually difficult to say what a good or bad domain authority score is. The reason being is that DA is best used as a comparative tool.

    For example, a particular niche may simply be smaller and have less chance of building high-quality backlinks. This is likely to mean the sites within that niche will have a harder time building DA.

    Therefore, a good DA score in that niche may be 25 whereas, in a huge niche like weight loss, a good score could be closer to 70.

    Does Domain Authority Affect Google Rankings?

    Google has stated in the past that it does not consider the authority of a domain as a one its ranking factors and that it doesn’t have any score like the Moz DA.

    In fact, you will find many examples of lower DA websites outranking higher DA ones in the search results.

    However, it is well known that your profile is a big factor in Google’s search algorithms and Moz’s domain authority is also largely based around the links pointing to your website.

    Therefore, while it is not used directly by Google, DA can be used as a rough indicator of how well a site will rank in the SERPs.

    How Can Domain Authority Score Be Used?

    Even though Google does not consider domain authority directly as one of their ranking factors, it can certainly be used as a guideline and a comparative tool.

    A good way to use it is during the research phase of your website; you can check to see how much DA might be needed to rank on the first page of Google for your target topics.

    DA is also a good tool to use during your link building campaigns to assess whether it is worth pursuing a link from another website or not.

    Generally, sites with a higher DA will pass on more link juice to your domain so will be more valuable.

    If a website has a relatively low DA, you may not want to spend as much time and effort gaining a backlink from them.

    How to Improve your Domain Authority

    Even though DA is not directly considered when Google ranks your website, improving it is likely to improve your Google ranking places purely because a better DA score correlates to a better SEO-optimized website.

    To improve your domain score, working on general SEO practices will do the trick. Making sure your content is high-quality, ensuring your site is mobile friendly and keeping your page-load speed fast are all things you can do to increase DA.

    But the biggest determinant of your DA score is your link profile, which happens to be a big Google ranking factor too. Therefore, putting some time into building a better overall link profile (using outreach, HARO link building, or other white hat link building methods) will pay dividends.

    Performing a link audit and removing or disavowing low-quality backlinks is a good place to start. Once all your lower quality links are removed, a link building campaign to concentrate on building high-quality links would be the next step.

    Once you’ve taken these steps, you should see a boost in both DA score and your Google rankings.

    .

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  • How to turn off time sensitive notifications on your iPhone?

    How to turn off time sensitive notifications on your iPhone?

    If you want to learn How to turn off time sensitive notifications on your iPhone, we will explain every detail about this topic. You can prevent missing important messages from multiple applications on your iPhone and iPad by using time-sensitive notifications. Learn how they operate and what has to be done to switch them on by reading.

    Not all iPhone alerts are the same. Some of these need your urgent attention, but the majority don’t. You always run the danger of ignoring alerts with a higher priority out of habit or mistake because it might be difficult to tell them apart from other notifications.

    Fortunately, that’s where a unique notification type—appropriately termed Time Sensitive—comes into play. Find out what they are and how to set them up on the iPhone and iPad.

    .

    How to turn off time sensitive notifications
    How to turn off time sensitive notifications: You always run the risk of mistakenly disregarding more important warnings out of habit or because it could be challenging to distinguish them from other messages

    How to turn off time sensitive notifications: Explained

    Time-sensitive notifications are only for tasks that demand quick responses or action. With iOS 15 and iPadOS 15, Apple added it as one of the new features.

    A taxi-hailing app notifying you that your ride has arrived is an example, as is the Find My app alerting you that you’ve forgotten your AirPods. They have the “Time Sensitive” branding and remain on your iPhone’s Lock Screen for up to an hour, unlike conventional push alerts.

    Even if you have Do Not DisturbFocus, or a notification summary set up, Time Sensitive notifications have a greater interruption level. They are particularly helpful in certain situations.

    You can choose to disable any app that exploits the functionality, but you have no control over what constitutes a Time Sensitive notice. Furthermore, not all apps are compatible with time-sensitive notifications. If you discover that a certain app doesn’t, you could think about removing it from your Focus and Do Not Disturb accounts.

    How to turn off time sensitive notifications
    How to turn off time sensitive notifications: Any program that abuses the capability may be disabled, but you have no control over what counts as a time-sensitive notification

    On your iPhone and iPad, Time Sensitive alerts are on by default for every app that supports them. However, you may doublecheck by going to the app’s notification settings if you’re unsure.

    • Tap on Settings on your iPhone’s Home Screen
    • Select Notifications from the list of available system controls
    • Tap on the app you want to enable time-sensitive notifications for, under the Notification Style section
    • Ensure that the switch next to Time Sensitive Notifications is turned on/active.

    Update the program from the program Store and recheck if the Time Sensitive Notifications option is missing. If the switch remains inoperative, it is fair to presume that the app does not support Time Sensitive alerts.

    What if an app doesn’t support time-sensitive notifications?

    You have the option of adding an app to the list of Allowed Apps if it doesn’t support Time Sensitive notifications but you absolutely cannot miss its alerts when the Do Not Disturb or Focus profile is on.

    How to turn off time sensitive notifications
    How to turn off time sensitive notifications: To achieve this, open the Settings app and choose a Focus profile or achieve Not Disturb

    Open the Settings app and select a Focus profile or Do Not Disturb to do this. To add the app to your list of permitted applications, hit Allowed Applications after that. If you like, repeat for any other Focus profiles.

    How to turn off time sensitive notifications by App?

    You always have the choice to stop an app from delivering alerts if it abuses Time Sensitive notifications or if you don’t think the alerts are all that necessary.

    How to turn off time sensitive notifications
    How to turn off time sensitive notifications: You always have the option to stop an app from sending alerts if you feel that it is abusing Time Sensitive notifications or if you don’t need the alerts

    To begin, launch the Settings app and choose Notifications. Next, choose the app and deactivate the time-sensitive notifications setting.

    This way, how to turn off time sensitive notifications, you can also check out our guide explaining how to turn off iPhone Clean Energy Charging to learn more about the latest update!

    .

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  • SamBoad Powers Media Growth for Priority Insurance and Berry Ladies FC, Paving the Way for Wikipedia Recognition

    SamBoad Powers Media Growth for Priority Insurance and Berry Ladies FC, Paving the Way for Wikipedia Recognition

    Accra, Ghana – [25th February, 2023] – In today’s digital-driven landscape, a strong media presence is no longer optional for ambitious brands—it is essential. Two Ghanaian institutions, Priority Insurance Company Ltd and Berry Ladies Football Club, have taken bold steps to improve their online visibility and media relevance by partnering with leading digital strategy firm, SamBoad Business Group Ltd.

    Through the strategic leadership of Samuel Kwame Boadu, founder and digital marketing consultant, both organizations have undergone a transformation in their public relations, content development, and digital branding—culminating in them meeting the stringent criteria required to be listed on Wikipedia, one of the world’s most recognized and authoritative public knowledge platforms.

    Elevating Priority Insurance’s Corporate Profile

    SamBoad Media Consult Team worked closely with Priority Insurance, a fast-rising player in Ghana’s insurance sector, to craft newsworthy stories, highlight industry achievements, and strengthen its presence in online publications and financial media platforms. Through targeted campaigns and consistent media coverage, Priority Insurance’s brand authority was significantly improved.

    “Many companies underestimate how important media citations and organic news coverage are in building credibility,” said Samuel Kwame Boadu. “We ensured Priority Insurance received the attention it deserved across top-tier Ghanaian publications, which helped build the digital footprint necessary for their Wikipedia eligibility.”

    Positioning Berry Ladies FC in the Global Football Conversation

    For Berry Ladies FC, one of Ghana’s most promising women’s football clubs, SamBoad went beyond traditional sports coverage by emphasizing community engagement, club milestones, and player profiles. As the Digital Marketing Lead for Berry Ladies FC, SamBoad ensured that the club received consistent, high-quality media coverage both locally and internationally.

    By producing well-curated stories and leveraging SamBoad’s network of media outlets, Berry Ladies FC quickly rose to prominence within Ghanaian football circles and gained traction among global audiences, satisfying notability guidelines required for listing on Wikipedia.

    Achieving Wikipedia Notability

    Wikipedia, while open to public editing, maintains strict guidelines for inclusion—especially for corporate entities and sports organizations. One of the key requirements is the existence of multiple, credible, independent media sources that discuss the organization in-depth.

    Thanks to SamBoad’s media expertise, both Priority Insurance and Berry Ladies FC have successfully accumulated enough citations and third-party coverage, positioning them for successful Wikipedia listings that serve as permanent records of their legitimacy and influence.

    About SamBoad Business Group Ltd

    SamBoad Business Group Ltd is a Ghana-based digital solutions company founded by Samuel Kwame Boadu, specializing in digital marketing, PR strategy, business consulting, publishing, and brand growth. The firm supports corporate, media, and sports clients in building lasting online legacies and growing visibility across Africa and beyond.

    For media inquiries or digital partnership opportunities:
    📧 communicate@samboad.org
    🌐 www.samboad.org

  • Samuel Kwame Boadu Joins Kofikrom Pharmacy Limited’s Consultants as SamBoad Signs Digital Transformation Contract

    Samuel Kwame Boadu Joins Kofikrom Pharmacy Limited’s Consultants as SamBoad Signs Digital Transformation Contract

    Accra, Ghana – [28th January 2023] – In a major stride toward digital innovation in the pharmaceutical sector and referenced on Kofikrom Pharmacy Ltd’s Website, Samuel Kwame Boadu, Founder and Lead Digital Marketing Consultant of SamBoad Business Group Ltd, has officially joined the team of consultants for Kofikrom Pharmacy Limited, a respected name in Ghana’s healthcare and pharmaceutical space. This partnership was sealed with the signing of a strategic contract focused on digital transformation.

    Under this agreement, SamBoad Business Group Ltd will provide a full suite of digital services to Kofikrom Pharmacy Ltd, including:

    The partnership aims to reposition Kofikrom Pharmacy as a digitally forward-thinking pharmaceutical brand, enhancing customer experience while supporting the company’s growth across both retail and wholesale channels.

    “Joining forces with Kofikrom Pharmacy Limited is a landmark achievement for us,” said Samuel Kwame Boadu, Digital Strategist and CEO of SamBoad Business Group Ltd. “Our goal is to ensure their digital presence reflects the strength and trust they’ve built over the years in healthcare delivery.”

    The move aligns with Kofikrom Pharmacy’s broader vision of embracing innovation and efficiency in their operations, including the expansion of their online footprint and customer reach nationwide.

    For media inquiries, partnerships, or corporate training:
    📧 communicate@samboad.org
    🌐 www.samboad.org