Starting a business in Ghana no longer requires huge amounts of money. With creativity, digital tools, and the right strategy, many Ghanaians are successfully turning small ideas into profitable ventures. Whether you are a student, worker, unemployed graduate, or someone simply looking to earn more, low-capital businesses can offer a practical path to financial independence.

SamBoad Business Group Ltd—active in digital marketing, publishing, logistics, and business development—has supported hundreds of Ghanaian startups. Based on our experience, here are the top business ideas you can start in Ghana with small capital, plus what you need, potential earnings, and how SamBoad can support your growth.

1. Social Media Management & Digital Marketing Services

Social media has become a powerful business tool in Ghana. Many small brands lack the time or skill to manage their pages, making social media management a high-demand service.

Startup Cost:

Very low — a smartphone, internet bundle, and basic content skills.

What You Need:

• Ability to create posts

• Basic graphic design (Canva)

• Scheduling tools

• Understanding of Instagram, Facebook & TikTok trends

How You Earn:

Charge monthly retainers between GHS 400 – GHS 2,500 depending on the business.

How SamBoad Helps:

SamBoad provides mentorship, training, content calendars, and affordable digital marketing packages to help you become a top-tier service provider.

2. Blogging & Online News Publishing

Online publishing is growing rapidly in Ghana. Anyone with good writing skills can start a niche blog and monetize through Google AdSense, sponsored posts, and affiliate marketing.

Startup Cost:

GHS 300 – GHS 600 (domain + hosting)

What You Need:

• A niche (entertainment, business, lifestyle, sports, tech)

• WordPress setup

• Consistent content

• SEO knowledge

Earnings:

GHS 1,000 – GHS 10,000+ per month depending on traffic.

SamBoad Advantage:

With experience running online publications, SamBoad can help you set up:

• Website

• SEO strategy

• Content plan

• Monetization roadmap

3. Mini Importation Business

Mini importation is one of the easiest low-capital businesses in Ghana. Import small quantities of items from China, Turkey, or Dubai and resell for profit.

Startup Cost:

GHS 500 – GHS 2,000

Hot Products:

• Perfumes

• Watches

• Sneakers

• Phone accessories

• Hair & beauty products

Profit:

40% – 200% margins.

How SamBoad Supports You:

Through our DHL and courier partnerships, we help deliver your imported goods safely, quickly, and at competitive rates.

4. Freelance Writing & Content Creation

If you can write, you can earn money from anywhere in Ghana.

Startup Cost:

Zero (just a phone or laptop)

Services You Can Offer:

• Articles

• Social media content

• Product descriptions

• Website copywriting

• Scriptwriting for YouTube creators

Earnings:

GHS 50 – GHS 1,000 per article depending on client and niche.

SamBoad Publishing Can Help:

We train new writers, offer content gigs, and provide opportunities through our online portals.

5. Delivery & Errand Services

With the increase in online shopping and food deliveries, courier and errand services are booming in Ghana.

Startup Cost:

GHS 0 – GHS 500 (if partnering with bigger logistics companies)

What You Need:

• Smartphone

• Transport (bike optional)

• Good customer service

Earnings:

GHS 50 – GHS 300 per delivery depending on distance.

SamBoad Logistics Support:

We connect freelancers to delivery opportunities and provide backend logistics for small businesses.

6. Mobile Money (MoMo) Business

Still one of the most profitable low-cost businesses in Ghana.

Startup Cost:

GHS 1,000 – GHS 5,000 depending on location and float.

Requirements:

• MoMo agent registration

• A kiosk (optional)

• Daily security and reconciliation

Monthly Income:

GHS 800 – GHS 3,000+

7. Online Courses / Digital Skills Training

If you are skilled in graphic design, makeup, coding, forex trading, photography, or marketing, package your knowledge into paid classes.

Startup Cost:

GHS 0 – GHS 200

How You Earn:

• WhatsApp classes

• Pre-recorded courses

• Zoom sessions

Prices range from GHS 80 – GHS 500 per student per course.

SamBoad can help market your classes and reach a wider audience.

8. T-Shirt Branding & Printing Business

You can start this with a heat press or outsource to a bigger printer until you’re ready.

Startup Cost:

GHS 300 – GHS 1,000 (if outsourcing)

Market:

• Events

• Churches

• Schools

• Political groups

• Small businesses

Profit Margin:

30% – 70%

9. Drop-Shipping Store

You sell products without keeping inventory. When someone orders, you buy from a supplier and ship directly to the customer.

Startup Cost:

GHS 300 – GHS 700

Best Niches:

• Skincare

• Hair products

• Home décor

• Gadgets

SamBoad Support:

We help integrate your store with logistics and payment solutions.

10. Homemade Snacks & Beverage Production

Ghanaians love snacks—chips, doughnuts, sobolo, fruit juice, and pastries sell extremely well.

Startup Cost:

GHS 200 – GHS 800

Where to Sell:

• Schools

• Offices

• Social media

• Supermarkets (with approval)

Earnings:

Daily profits between GHS 50 – GHS 300.

Conclusion From SamBoad

Starting a business in Ghana does not require huge capital. What you really need is the right idea, consistency, and marketing strategy. The opportunities listed above are practical, profitable, and beginner-friendly. With digital tools and platforms like SamBoad Business Group’s digital marketing, logistics, and publishing services, you can grow from a small startup into a thriving business.

If you need help starting or scaling any of these ideas, SamBoad is ready to support you.

FAQs

Q1: What business can I start in Ghana with GHS 200?
You can start mini importation, blogging, food vending, freelance writing, or small online sales.

Q2: Which business is most profitable with low capital?
Digital services, MoMo, importation, delivery, and online courses currently have the highest margins.

Q3: How can SamBoad help me start a business?
Through digital marketing, logistics support, publishing exposure, and business advisory.

Q4: Can I start a profitable business without a physical shop?
Yes—most digital and service-based businesses in Ghana require no shop.

Q5: Which business is best for students?
Blogging, social media management, drop-shipping, and freelance writing are perfect for students.

Source: SamBoad